Katie Galioto | October 8, 2014 | The Observer
The Hammes Notre Dame Bookstore and the South Bend Center for the Homeless have joined forces to raise funds and awareness for the Center through the newly implemented SOCK Out Homelessness Campaign.
The campaign, which began Oct. 3, receives a portion of the proceeds from each pair of Notre Dame Under Armour socks sold at the Hammes Notre Dame Bookstore, Hammes Bookstore and Cafe on Eddy Street, Leep Varsity Shop, DelleIce Irish Hockey Shop, Stadiums Shops, Notre Dame Bookstore of Chicago and NDCatalog.com, according to a press release from the Bookstore.
“For every pair of socks sold before the end of football season, a dollar will be donated to the South Bend Center for the Homeless,” David Werda, director of Notre Dame retail operations, said. “So right now we’re holding out hope that this campaign lasts until Jan. 12, when Notre Dame is playing in the championship.”