Kaihan Krippendorff | Mar. 21, 2013 | Fast Company
David Morken, CEO of Bandwidth.com, takes on impossible things. Sometimes he fails, like “when I got my butt handed to me trying to swim across the English Channel.” But often he succeeds, like when he finished the 3,000-mile Bike Across America challenge or when he grew his telecom start-up into one of the country’s largest commercial local exchange carriers (CLECs) with $150 million in revenue.
A habit of pursuing the impossible and making it work is fundamental to growth and innovation--and there's a systematic process with which to approach it.